Book by Alun Borland & Alexandra McArthur-Cawley

Beyond The Prompt: The Business Guide to Understanding AI

A practical, plain-English guide for business leaders who want to understand how AI works, where it creates value and how to adopt it with the right safeguards.

Move from experimenting with prompts to making informed decisions about processes, people, data, security and governance.

Beyond The Prompt: The Business Guide to Understanding AI by Alun Borland and Alexandra McArthur-Cawley
Business-first AIUnderstand the opportunity without unnecessary technical jargon.
Practical safeguardsExplore security, governance and responsible adoption.
Written for leadersMake better decisions about value, risk and change.

AI is becoming a business capability, not just a clever tool

The real opportunity comes from applying AI to well-understood work, supported by organised information, clear controls and people who know how to use it responsibly.

01

Move beyond the headlines

Understand what AI can and cannot do, how modern systems work and why the quality of instructions and information matters.

02

Choose useful opportunities

Identify repetitive, costly or knowledge-heavy work where AI could create measurable value.

03

Adopt AI with control

Consider data leakage, hallucination, bias, security, compliance and human oversight before scaling.

What you will discover

The book connects the commercial, technical, security and people considerations that determine whether AI becomes useful, safe and sustainable.

Why AI matters for your business
The rewards and risks of using AI
How AI really works
The economics of AI and measuring value
Organising processes, knowledge and data
How to give effective instructions
Buying, configuring or building AI
Security threats and protecting information
AI rules, regulation and accountability
Keeping your brand voice
Leading your team through change

Practical experience translated into clear guidance

Alun Borland and Alexandra McArthur-Cawley wrote Beyond The Prompt to help business leaders separate useful AI opportunities from noise. The book brings together business, technology, communication, risk and change considerations in a format designed for practical discussion and action.

A practical route to responsible AI adoption

STEP 01

Understand

Build a realistic view of AI, its strengths, limitations and business implications.

STEP 02

Identify

Choose a process with a clear problem, owner, baseline and measurable outcome.

STEP 03

Test safely

Run a controlled pilot using suitable data, access controls and human review.

STEP 04

Scale responsibly

Improve the process, train users, govern the system and monitor ongoing value.

Get your free copy of Beyond The Prompt

Complete the form for immediate access to the digital edition. Use it to start a more informed conversation about AI opportunity, security, governance and change within your organisation.

  • An 89-page guide for business leaders
  • Plain-English explanations and practical examples
  • A framework for moving from ideas to responsible action
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A technology partner businesses can trust

“I see Stratiis as my IT Department and therefore trust is a high factor in our relationship. The team take the smallest project just as seriously as the larger ones.”Maureen, Recruitment Company

“Stratiis have professional and experienced staff who can offer a more holistic approach to IT support across the board, not just the day-to-day issues.”Stephen, Wholesalers

Ready to turn AI ideas into a practical plan?

Download the book or talk to Stratiis about preparing your organisation for useful, secure and governed AI adoption.

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